Attain
Building a visual identity for the most trusted source of live purchase data
Attain is a permissioned purchase data platform delivering measurement, activation and insights solutions that help marketers connect media performance to real business outcomes.
We led the launch of Attain’s corporate and enterprise brand identity—creating a cohesive visual system designed to make consumers, transaction data and trust unmistakably central to the brand.
Brand & Visual Identity
Design System
Web Design & Development
Sales & Marketing Collateral
Experiential Design
Corporate & Internal Communications
Email Marketing
A Visual Identity Built on Trust
At the core of Attain’s brand is trust—earned from both sides of the ecosystem.
Consumers explicitly opt-in, granting 100% permission for their purchase data to be used. Marketers, in turn, rely on that transparency to make confident, outcome-driven decisions. The visual identity was designed to reflect this dual trust model by bringing consumers and transaction data front and center—alongside the technology that activates it.
The system combines a distinctive logo, bold color palette, clean typography and an illustrative style grounded in product UI and iconography. Data visuals, consumer signals and transactional moments are treated as first-class brand elements, reinforcing Attain’s mission to build the most trusted and comprehensive source of live purchase data.
Clarity for Complex Data
Attain’s platform powers sophisticated measurement and analytics, but the brand experience needed to feel intuitive, credible and accessible.
The website and core brand expressions paired clear, concise messaging with real product visuals to break down complex concepts into understandable insights. By surfacing transaction data and consumer behavior visually—not just abstractly—the experience helps users quickly grasp not just what Attain does, but why its data can be trusted.
Empowering Sales Through Story and System
To support Attain’s enterprise sales team, we developed a comprehensive suit of sales and marketing materials, including presentation narratives, marketing brochures, product one-sheets and customer-facing emails.
Each asset was designed as part of a unified system—helping teams consistently communicate Attain’s value, explain its differentiated data source, and build confidence with prospective clients at every stage of the funnel.
Translating the Brand into Physical Space
For Attain’s experiential strategy, the visual identity was extended into event environments through signage, collateral and branded gifting.
Every touchpoint reflected the same principles seen in digital: clarity, confidence and trust. From bold statements about live purchase data to visuals rooted in real consumer signals, the brand showed up consistently—standing out in crowded environments while remaining grounded in credibility.
Aligning Internal and External Narratives
A trusted brand must be experienced consistently from the inside out.
We developed investor pitch decks, onboarding materials, employee gifting and company-wide communications and events that aligned leadership, teams and stakeholders around a single narrative. These materials reinforced Attain’s mission and visual language—helping employees understand not just what the brand looks like, but what it stands for.
A Brand That Makes Trust Visible
The result is a visual identity and brand system that brings transparency to the forefront—connecting consumers, transaction data and technology into a cohesive story.
By making trust visible at every touchpoint, Attain’s brand now reflects the strength of its data, the integrity of its model and the confidence marketers need to act on real outcomes.